Stop wasting money on ads that don't work. Discover the exact metrics that matter and transform your paid marketing from a money pit into a profit machine with this easy-to-follow ebook.

What You Will Learn:

• How to read and understand important marketing numbers.
• The truth about return on ad spend and customer costs.
• How to track real money results, not just clicks and views.
• Ways to fix problems when ad performance drops.
• How to test and improve ads to get better results over time.
• Smart ways to spend money and improve ROI over time.